Define Your Niche and Ditch Burnout
Ever feel like you're shouting your message to the masses but noone seems to notice?
Do you spend hours in the ideas phase of your business convinced this will be THE THING that finally makes your business a success, only to hear crickets once it's launched?
Yup, I've been there too. If only your potential clients could get a sneak peak into your brain and see how awesome things look in their, then surely they'll want to work with you, right?
Seeing as reading minds is not most peoples forte, I am going to take a stab in the dark and guess it's not up there on the ways your potential clients choose their next go to guide.
So, how about we explore another way, something a whole lot simpler.
In today's Wellness Entrepreneur Podcast episode we uncover exactly how to define your niche in order to remove the guess work and 'wish and hope' strategies from your business and instead start creating life changing services that are an easy YES for your clients.
Now I know this might not be the first time you have heard about the idea of finding a niche but if you are anything like me, it will take some convincing to believe it's entirely necessary.
By the end of this episode, defining your niche won't only feel necessary but it will feel liberating as your realise the amount of freedom and focus this process creates *I even get so passionate about this topic, I knock the mic overπ *.
Here's a glance at todays episode:
π What mountain have you climbed in order to show others how to climb it? What break downs have you transitioned into breakthroughs and HOW can you use this to serve the right people?
π Have you been positioning yourself as the hero or the guide in your clients story?Understanding where you enter as the 'guide on the side' in the story of your client is the secret sauce to ensuring your clients ALWAYS remain the hero in their own life. Become the Yoda of your niche.
π Where does your skillset and passion collide? Why are people drawn to your work? Amplifying your values to align with your offer or service will help you understand who you can serve best and who you can't. Knowing this creates the freedom to choose who your serve and will have you only working with your soul-aligned clients
Are you ready to dive into all of this and more? Full episode available now, click here to listen.
If you have no idea where to start with defining your niche, getting clear on your purpose and Dharma is exactly what you need to get started. My 2-part Define Your Dharma process has the ingredients to tune into your higher purpose and get clarity about where you can be of best service in the world. It's totally free and includes a deeply enriching meditation, click here to get access now.
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Links mentioned in this episode:
Ep08 How To Build A Personal Brand - https://podcasts.apple.com/gb/podcast...
Ep04 Find Your Business Superpower - https://podcasts.apple.com/gb/podcast...
Define Your Dharma Freebie - https://www.kirstykianifard.com/dharma
If you are ready to gain clarity on who it is you serve and position yourself as the go to guide for your niche, book you free consultation with Kirsty here.
