Many of us come into the wellness space from an unexpected starting point searching for that one thing we need to be clear on - who we want to serve.

When we first enter, often the biggest conflict is refining that niche and figuring out what we have to offer and why we are the right person to offer it.

If you’re a multi-passionate practitioner, this might feel like a very confusing time. But so long as you are curious and open-minded about different practices in this space, you will eventually land on the perfect way to help your clients.  

In this episode of The Wellness Entrepreneur Podcast, I speak to Zoe Swan, a Kundalini Yoga teacher and Wellness Consultant, who started her career as a lawyer but found herself gravitating towards wellness while looking for strategies to survive the legal & academic world. 

Zoe’s path to entrepreneurship was not an obvious one, but she never gave up. To understand how she built her business as the founder of The...